Publishing

Blogger: audience, culture, traffic, and publisher fit

Blogger is a Google-owned publishing platform that hosts blogs on the Blogspot domain and enables long-form, time-stamped posts that are indexed and discoverable across the open web. Its core workflow is straightforward: create a blog, publish posts, and syndicate via feeds, with optional custom domains for branding.…

Blind: A Publisher’s Guide to Driving Traffic and Revenue

Origins and Development Blind began in Seoul in 2013, founded by Moon Sunguk and Kim Kyum, and quickly carved out a niche in the South Korean professional sphere. Unlike open platforms, Blind required users to verify employment with a work email before granting access. This structure created…

Diamond App Deep Dive: Turning Web3 Social into Publisher Traffic and Revenue

Why Diamond Matters for Publishers Diamond App is the flagship Web3 social platform built on the DeSo blockchain. Unlike traditional networks that trade attention for ads, Diamond builds money-native mechanics—tips in “diamonds,” creator coins, NFTs, and even paid DMs—into the core of social activity. For publishers, this…

beBee Deep Dive: Converting Niche Professional Traffic into Publisher Revenue

What beBee Is, and Why It Still Matters for Publishers beBee is a professional-leaning social network built around jobs, personal branding, microblogging, and topic communities it calls “hives.” The platform pitches itself as a place to find jobs, local services, freelancers, and long-form posts, blending a blogging…

ASmallWorld Deep Dive: Turning Luxury Social Traffic into Publisher Revenue

Understanding ASmallWorld and Its Place in the Social Landscape ASmallWorld, often described as “the private social club for luxury travelers,” is a social platform built around exclusivity. Founded in Switzerland and once dubbed “MySpace for millionaires,” it has evolved into a global network where affluent members exchange…

Using Anphabe to Drive Qualified Users to Your Site—and Increase Adclicks Revenue

What Anphabe is and why its traffic is different Anphabe is a Vietnamese professional network built around careers, employer branding, and management knowledge sharing. Its homepage emphasizes “thousands of management professionals,” networking with Vietnam’s “Best Companies,” and expert-led discussions—signals that its users skew toward mid-to-senior professionals, HR…