CPC and CPM guardrails

What Clapper is, and why it matters to publishers

What Clapper is, and why it matters to publishers Clapper is a short-video social network with videos, lives, group chats, and a feed built around everyday creators. It launched in 2020 and pitches itself as a space for adults to share real life with fewer filters and…

Chess.com as a social arena: why it matters for publishers

Chess.com as a social arena: why it matters for publishers Chess.com is more than a playing site; it is a global social network around a shared skill. Millions study puzzles, chat in clubs, post in forums, and watch events, which creates steady demand for clear, short explanations…

What Busuu is and why it matters to publishers

What Busuu is and why it matters to publishers. Busuu is a large, community-powered language platform that mixes structured courses with social corrections and live help. That blend creates steady demand for clear, bite-size explanations that continue off-platform, which is where well-built articles can win sessions and…